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Six characters, six possibilities!
If one day you could become a different version of yourself, who would you want to be?

A cowboy, an astronaut, a pirate, or a boxer?
〝HULL PROJECT〞 is an original collectible toy brand built around the core concept of 〝Character × Spherical Mecha.〞
The story begins with Hull—a recent graduate just entering the workforce. He has many dreams for the future, but like so many others, he occasionally feels a bit uncertain about life. Until one day, he stumbles upon a mysterious spherical mecha. When Hull steps inside the mech, an unexpected transformation begins.

He can become a cowboy, a clown, an astronaut, a pirate, a boxer, or even a chef.
With each transformation, Hull experiences the personality of a different character and gains a fresh perspective on himself.
This is the first release of the eponymous blind box figures from the HULL PROJECT.

Six characters, six different visions of life:
1. Cowboy–Freedom, adventure, and forging your own path. HULL dons a cowboy hat, ready to leave his familiar life behind and head toward the unknown.
2. Clown–Creativity, humor, and breaking free from standard answers. Looking at things from a different angle might reveal answers you hadn’t considered before.
3. Astronaut–Exploring the unknown, and exploring oneself. As Her leaves the familiar world behind, even more unknowns await discovery ahead.
4. Pirate–Bravely pursuing the life you want. Even if storms lie ahead, you’re willing to stay the course and move toward your goals.
5. Boxer–Believe in yourself and keep moving forward. Facing setbacks isn’t scary; what matters is whether you’re willing to get back up after you fall.
6. Chef–Create, share, and enjoy the joy of accomplishing things together. Different ideas can be recombined, and even ordinary daily life can create new possibilities.”

Six roles, six personalities, six ways of viewing the world.
And each archetype is paired with its own unique spherical mech.
HULL PROJECT reimagines the fusion of character prototypes and mechanical structures, giving characters like the Cowboy, Astronaut, and Boxer their own distinctive armor features and visual styles.
The sleek, spherical mecha, paired with each character’s unique design and accessories, ensures the entire series retains the fun and charm expected of character collectibles, beyond just its mechanical aesthetic.

The story of HULL has only just begun.
More characters and more possibilities await in the future.
So this time, who do you want HULL to become?

HULL PROJECT BLIND BOX SERIES 1.
One HULL, six possibilities.
Welcome to the world of HULL PROJECT.